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Advertising for Millennials

  • July 21, 2017
  • Blog

Many marketing and advertising agencies struggle to find strategies that will gain millennial's attention and affinity. Why is Generation Y more challenging for companies to influence, and how do companies achieve this goal? Millennials are individuals who were born between…

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Leveraging the Hashtag

  • November 7, 2016
  • Blog

A Beginner’s Guide to a Complex Topic: Some know it as the pound sign or just simply as a symbol for ‘number’, but the hashtag has grown to mean much more than that. The now famous hashtag became relevant on…

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How to Brainstorm Like a Pro

  • August 16, 2016
  • Blog

People say ‘put your thinking cap on’, but that is easier said than done. Yes, grabbing a hat is easy, but you have to grab the right one; preferably a White Hat. Check out these 6 tips on how to…

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The Instagram Influencer Model

  • July 25, 2016
  • Blog

We all have that one friend who always seems to be ‘in the know’ on all the newest trends. It’s the friend you turn to for a recommendation on the best restaurant in town, or to see if shell suits…

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