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Five Types Of Creatives And How To Manage Them

One of the most important aspects of account management is a task I like to call “creative wrangling.” No, not “innovations in livestock herding.” I’m referring to the challenge of managing the creative team – making sure everything is getting…

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How To Be A Twenty-Something Advertising Graduate

Looking at popular blogs and websites that are catered toward the twenty-something demographic, I have found multiple entries that deal with being a twenty-something. Popular themes of said blog entries: how to conquer the awkward transition between student and adult…

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