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WHITE HAT AGENCY /// Austin, TX /// (512) 804-1455

We Focus on good guys doing good things for good people.

Based in Austin, Texas, we are a collection of innovative professionals with unique expertise in cause marketing, technology, development, design, planning and brand growth. Our current advocacy experience includes work for Hyundai Hope On Wheels, Big Brothers Big Sisters, Genesis USA’s new CSR arts education programming and the Virtual Leadership Institute from the Congressional Hispanic Caucus Institute (CHCI) whose mission is to develop the next generation of Latino leaders. White Hat is a woman-owned and HUB certified business. Since 2002.

CSR WORK – HYUNDAI

Hyundai Hope On Wheels is Hyundai’s largest CSR platform and is dedicated to ending childhood cancer. Hyundai is one of the largest private funders of research into pediatric cancer. Hyundai dealers have supported the research for 19 years, donating in excess of $150.0 Million to front-line cancer research facilities across the United States.

CAMPAIGN

The intention of the Hyundai Hope on Wheels website, digital creative and promotional support is to communicate the depth and volume of the Hyundai Hope On Wheels 19-year commitment to pediatric cancer research. The digital work, includes a dynamic website, which creates community between children, their families, physicians and researchers. We also support monthly promotions like fun runs, lobbying days in Washington D.C. and September pediatric cancer awareness activities.

 

RESULTS

We have registered hundreds of runners, accepted thousands of donations, given more than 3,000 people in the childhood cancer community a chance to tell their story on the hand-of-hope experience. Through promotional activity, monthly traffic at www.hyundaiHopeOnWheels.org has increased by 30%.

SO, IS THERE A CAUSE WE CAN HELP YOU WITH?

White Hat develops marketing assets including videos and visual and verbal content. We have expertise in mounting research projects of all kinds to learn consumer sentiment or confirm communications. We can handle difficult recruits and sensitive topics.

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